Randy Wells, Vice President - Las Vegas Design Center
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As Vice President of Las Vegas Design Center at World Market Center, Randy Wells focuses on management of the Center, a year-round, professional design and hospitality resource comprising open daily showrooms that feature fine furniture, fabric, lighting, accessories, rugs and wall décor. Under Well’s leadership, Las Vegas Design Center has set a new standard for centers nationally, having successfully executed a consumer-embracing business model resulting in a distinctive partnership with American Society of Interior Designers (ASID) and increased visibility and traffic. He oversees a broad range of programs and events at Las Vegas Design Center that serve the A&D community locally and regionally. Wells has dynamic, broad-based experience in business development and a proven record in business growth, strategic planning, market research, distribution channel development, product design and development. Before joining World Market Center Las Vegas, he served as president of Valtekz Composite Fabrics, a newly-formed decorative fabrics division of Valley Forge Fabrics. He established distribution for the new line through some of the most prestigious multi-line showrooms in the country’s major design centers. The work Wells did for Valtekz included working closely with many of the major design centers across the country. This gave him a unique opportunity to understand not only the design community, but how each operated, as well as their points of differentiation. Prior to working for Valtekz, Mr. Wells managed the Century Leisure Division of Century, where under Bob Maricich, he oversaw product design, development, pricing and sales. Wells is an active member of Luxury Marketing Council, helping to develop its Las Vegas affiliate. |